MEET CHANNING MULLER - DCM COMMUNICATIONS, LLC
Channing Muller is the principal and founder of DCM Communications, a marketing consulting firm based out of Chattanooga, Tennessee. She works with event professionals and business owners to grow and scale their businesses with refined marketing strategies developed through 1-1 and group coaching. She has more than a 15 years of experience in the communications industry serving in top roles within marketing, magazine & web editorial, advertising, and business development.
Prior to launching DCM she has served in a top international marketing position for Cision where she led marketing projects and initiatives for North America, including the successful redesign of 10 websites in 10 months across seven countries. She has also led and advertising campaign design and execution for more than 300 campaigns simultaneously while at Bisnow Media, and held the position of Miami Bureau Chief for BizBash, the leading media company for the live events industry. She continued on with BizBash as a Contributing Editor for seven years after moving from Miami to Washington D.C. These roles have honed her expertise in advertising, reporting, editing, marketing, social media and public relations.
A Southerner through and through, this New Orleans native lives in Chattanooga, Tennessee with her two rescues: Gracie Cat and Sully the Chocolate Lab. She’s an avid runner, lover of spin classes, good food, delicious drinks, and an advocate for the American Heart Association.
Describe yourself in three words?
Determined. Balanced. Fun.
What do you consider your greatest professional achievement?
When I redesigned ten (10) websites in ten (10) months in seven (7) different languages! WHOA!
What are your professional goals for the next six months?
This is a big year for DCM. I've got a new eCommerce aspect about to launch on my website that will provide me with the passive income that allows me to take on more clients because I can truly help them, even if they can't pay my normal fees.
What profession other than your own would you like to attempt?
Spinning instructor. I got into indoor cycling almost 7 years ago and worked part-time at a studio in Washington DC before moving to Chattanooga. I 100% LOVED IT! The emotional, mental and physical benefits are just amazing. To be able to share that love and the proven benefits (while having fun!) with someone else is just awesome.
How do you maintain a work/life balance?
3 big things:
1. I have desk-days on Monday and Friday. No meetings, no phone calls (unless urgent) and just days to get stuff done.
2. I exercise. Like 4-5 times a week in order to give myself a mental break.
3. Unless I'm on deadline for a project, I don't work on the weekends. It's a hard line and I'm very clear with my clients about when they can expect to hear from me.
What are your top three favorite people/places/things to do in your city?
In the spring/fall/summer, that answer is easy: outside! Chattanooga is the Scenic City for a reason and I love to do anything outside (when the weather is nice of course) including: white water rafting on the Ocoee (So much fun!!), runs with my dog through downtown or at Volkswagon nature park, music festivals downtown or simply floating on the river. Oh, and let' snot forget about Play. Wash. Pint. Sully (my chocolate lab) and I LOVE to go here. Play for him, and socializing for me: win win!
In the winter, I tend to stay indoors. (Southerner through and through, the cold and I do not agree.) There are so many great local restaurants and bars but a few of my favorites: Heaven and Ale, Taco Mamacita (and not only only Taco Tuesdays), The Flying Squirrel, Basecamp, Brewhaus, and Track 29.
What is your goal for retirement?
Travel, time with my (future) husband, more runs with my dog, volunteering more often and NOT worrying about money. I've traveled a lot in my life but there is still so much more I want to see. I want to be able to not only visit new places (and my family, which is spread out all over the country) but to do it right without worrying about every dollar I spend. I want the experience.
Do you have any advice for women who'd like to start their own company?
Do it! But first, do some serious self reflection and research. There's a lot of fun that comes with owning your business and doing what you love, but there's also a lot doing all the other tasks you may not love that are required when you are the boss. Think taxes, accounting, contracts, sales, seemingly endless emails, health insurance plans, etc. If you can handle that, then do 100% do it. Even on my the hardest days I am still SO much happier running my company than if I worked for someone else.
CONNECT WITH CHANNING
Website | Facebook | Twitter
I am a Virginia Native, who has recently moved to the Chattanooga Area with my handsome husband and 3 gorgeous children. I am a movie lover, a motherhood advocate, an absolute introvert…but if you get the chance to know me well, I am an absolute nutcase. I am slightly OCD and love organization to the fullest extent. My planner is almost as important as my family.
I have been a self-taught Photographer and Makeup Artist for 5 years and I specialize in Lifestyle & Maternal Photography. The Blogging Industry is flooded with information, but through my site, I hope to inspire beauty, encourage easy routines, give tips and tricks that anyone can use them and share all the things I love.