Dianne Chandler, Fredericksburg, VA
Scout and Cellar, Independent Wine Consultant
Email Address * Cleancrazycellar@gmail.com
Website URL * www.scoutandcellar.com/cleancrazycellar
Business Facebook Page URL * https://www.facebook.com/cleancrazycellar/
Instagram URL www.instagram.com/cleancrazycellar or @cleancrazycellar
Tell us about your business and how you became the successful business woman you are today. (how did you get the courage to open your own store, what motivated you, how many hours you put in, how you keep a positive outlook, etc) *
Thirty-eight years as a government contractor, 25 plus years as a direct sales hobbyist, and a social media enthusiast prepared me to take the leap of faith and market Scout and Cellar full time. As a wine consultant I get to teach people about clean-crafted wine (see photograph) and take them on a journey to discover the unknown good and enjoy wine as nature intended. Scout and Cellar is about 2 years old and I choose Scout and Cellar because:
-we partner with small family-owned businesses around the world. I love supporting small business.
-the introduction of pesticides, chemical additives and sugars provided a way for wine producers to get around natural unpredictability. At Scout and Cellar we offer cleaner, healthier, and an altogether better wine experience to everyone without additives, chemicals, and sugars.
-our wines are independently lab tested to ensure our wines meet the clean-crafted wine criteria, are guaranteed and are hand picked by a Sommelier 3.
-we off wine clubs or individually purchased wines. We are the wine store that comes to your door.
-most importantly, our wines taste great!
The biggest key I have found to my success is a networking - people do business with people they know, like, and trust. Networking allows you to build relationships, acquire great friendships,and build your customer base.
The nice thing about direct sales is you are the CEO of your own business and can work as many or as few hours as needed. I personally work my business every day whether it is posting on social media, sharing wine at tastings or with friends, celebrating at weddings and galas, giving back to the community or just sharing about our company and clean crafted wine.
Describe yourself in three words: * strong, compassionate, driven
What do you consider your greatest professional achievement? * Having teammates tell me I made a difference in their life and success.
What are your professional goals for the next six months? * Grow a successful team of clean-crafted wine consultants. Give back to the community and grow my business base in events, galas, and weddings.
What profession other than your own would you like to attempt? * I ultimate goal in life is to be a beach bum, but, I would love to be a mentor to help other people to be successful.
How do you maintain a work/life balance? * As a mother of 3, caretaker for my parents and nephew, and owner of two dogs, time blocking and flexibility is necessary to survive. I always get up before everyone and have some me time to reflect, exercise when possible, and read books. When a day is really bad, I jam to upbeat music and dance.
What websites do you visit every day? * All major social media platforms, Rachel Hollis, Zig Ziglar and of course my own website. There are many others and I vary from day to day.
What are your top three favorite people/places/things to do in your city?
Jet skiing/boating on the river
Hanging with my kids (when they aren’t annoying me!)
Getting tea or walking downtown with my friends
What is your goal for retirement? * Live near the water, have enough residual income to live comfortably, and be a millionaire! Go big or go home !
Do you have any advice for women who'd like to start their own company? Take a leap of faith. Work hard. And, don’t give up.
Any final comments? Discover the journey of the unknown good. Join me at a wine tasting.